I agree. I hate users as well.

Well, looks to me like your user-centered designer is incompetent and your activity-centered designer is just using “activity-centered design” to get out of any real work. If either had done a proper study of user tasks and goals, they would have avoided these tragically user-hostile products and the ugly work-around the users are force to do. I mean seriously, using horizontally placed books to hold the others up! It makes it awkward to retrieve the horizontal books, results in the vertical books falling over anyway when just a couple of horizontal books are retrieved, and makes for hard-to-organize and messy-looking bookshelf. Where’re the integrated bookends?

[...] from research. That’s what Maeda is talking about, and it’s apparently embraced by the likes of interaction designer Robert Hoekman, Jr. Norman appears to have joined them and, like Maeda, cites the Apple Way: “Apple replaced its [...]