Find out "Why We Should Ignore Users" at SxSW '07

SxSW panels: Get ‘em while they’re hot

You can now vote on the panels you’d like to see at SxSW Interactive in 2008. This time around, I proposed a couple of “power sessions” on web application design and design processes. Here’s a quick description:

User Centered Design is Broken

User-Centered Design is too slow for agile web processes, and it’s filled with flaws. Robert Hoekman, Jr., shows you how to design for activities instead of audiences, and how the new rules of User-Centered Design will turn your next project into a resounding success.

Vote for this panel >>>

Performing Interface Surgery

Design patterns are one the handiest tools around for interface designers, but too often, they’re built poorly and result in a lousy user experience. Robert Hoekman, Jr., goes over several common design mistakes and how to perform “interface surgery” on them to create great application interfaces.

Vote for this panel >>>

Hope to see you there!

Posted by Robert on August 20th, 2007


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