Occasionally, a company calls me to ask if I can do an in-house training workshop to help them learn more about how to improve their user's experiences. Here's a glimpse into one of those workshops.
In 2010, I spent two days in the offices of SnagAJob.com, delivering training sessions on everything from design principles to analysis. During that time, as I talked about strategy and the importance of having a defined vision for its products, the SnagAJob team did something amazing: they told me what it was.
This should not have been surprising. But in over 4 1/2 years of consulting, it was the first time a company's entire staff knew exactly what it was trying to achieve. More than one person quoted it to me, word for word. It was even painted on a wall in a common area of the office. Across from it was painted several principles the staff should strive to achieve in its day to day work. Several people even told me this vision was the reason they came to work every day.
Still, in these two days, we covered a lot of ground, and it was clear that the team was hungry to learn more about user experience issues so that they could do a better job of improving their customers' lives (and this is a company who really does help people right when they need help the most: when looking for a job).
After the workshop, I received this message from a staffer named Amanda Richardson:
"It was an intense two days, and the team is fired up to bring about great changes. There are lots of ideas and new methodologies to use. Thank you for bringing inspiration and "unsticking" some stuck ideas. I know this will enable us to build better products. Your "Miskeeto bite" will be with us for many months to come."
Well done, SnagAJob. Keep up the great work.
- Mutual of Omaha
I have also run workshops as part of conferences, including UXLX in Lisbon, Web App Summit in Newport Beach, and Future of Web Design in New York City.